It's web take 2.0
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The company chose to use a swicki - a combination of search and wiki software - to build a community of interest (and potential customers) around its company website... The swicki search engine learns from the popularity of the links clicked by the software developers, multimedia designers, digital photographers and graphic artists who use them. The swicki went live in September last year, and immediately doubled IA's site traffic. Since February, traffic to the IA site has increased by 10 percent each month.”
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