FOR IMMEDIATE RELEASE
Recognized for leadership in emerging technology
SAN FRANCISCO – January 17, 2007 – Eurekster, Inc., a pioneer and leader in community-driven, social search and monetization for Web publishers, today announced that it has been chosen by AlwaysOn Media as one of the AO Media 100 Top Private Companies. AO Media 100 is a power list of the top private digital media companies. Eurekster was handpicked by the AO Media editorial team based on a set of five criteria--innovation, market potential, customer adoption, media buzz and investor value creation.
Eurekster and the AO Media 100 will be honored at the AO Media executive summit January 29-31, 2007 at The Mandarin Oriental Hotel in New York City. The summit will focus on the forces that are disrupting user behavior and creating new opportunities in marketing, branding, advertising, and public relations. The event will also showcase top innovative private companies that are changing the way media is created, distributed and consumed.
"The AO Media 100 are creating new revenue opportunities in the more than $16.4 billion online advertising market by disrupting traditional media and advertising models," said Tony Perkins, founder and editor in chief of AlwaysOn. "They are innovating by applying game-changing technology to key sectors including user-generated content, technology-enablers, mobile marketing, community platforms, Web analytics, and online advertising services."
The AO Media 100 was selected from over 1,000 companies, peer-nominated by leading venture capitalists, investment bankers and industry analysts.
Eurekster's patented swicki technology automatically leverages the knowledge and behavior of online communities to add weight and vertical specificity to search results. Unique swicki features include "buzzclouds®" of recent and popular searches and ranked results reflecting the expertise and interests of the host and community. With these tools, publishers can harness their brand and audience to become vertical search destinations. For advertisers, this increases the value of search words, ad placements, click-through and other merchandising vehicles. For end-users, more relevant and dynamic results have the direct benefit of quickly providing cleaner and more pertinent information.
"Close to 50,000 Swickis are now giving more than 5 million monthly users, 15,000 publishers and many advertisers the power to harness community and leverage customized, social search," said Steven Marder, CEO of Eurekster, Inc. "Eurekster pioneered vertical, social search with the introduction of the Swicki community search platform in 2004, and we have continued to develop new IP, tools and capabilities since then. We’re gratified to receive the recognition of our peers and industry analysts by being named as an AlwaysOn Media Top 100 Private Company Award Winner, and we look forward to continued global growth in 2007."
A full list of all the AO Media 100 companies can be found on the AlwaysOn Web site at http://www.alwayson.goingon.com/
About AO Media 2007: January 29-31 @ The Mandarin Oriental Hotel, NYC
AlwaysOn Media is where cutting-edge technology CEOs from the back streets of Silicon Valley meet the global advertising and media establishment. This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries. At AlwaysOn Media, our editors will also honor the AO Media 100 Top Private Companies. Fifty of the top CEOs from the AO Media 100 will pitch their market strategies to a panel of industry experts in our """CEO Showcase."
About Eurekster, Inc.
Eurekster, Inc. (www.eurekster.com) is a leader in community search technologies that harness the knowledge and behavior of online communities to increase search relevance and value for site visitors, site publishers and advertisers. Eurekster SwickiBuilder and Eurekster SwickiPublisher leverage the company's patented technology and patent-pending processes that link search algorithms to social networks and communities of interest. Eurekster SwickiBuilder gives small or individual site publishers the ability to create their own search engines, while Eurekster SwickiPublisher is an enterprise-level platform for delivering a highly customized, branded search feature on large websites. Eurekster, Inc. is privately held and headquartered in San Francisco California.
About AlwaysOn
AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, AlwaysOn continued to lead the media industry in innovation by introducing a social network where members can connect and engage. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (Stanford Summit, AlwaysOn Hollywood, AlwaysOn Media and GoingGreen) and quarterly print "blogozine" by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, AlwaysOn is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.
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