SAN FRANCISCO - September 13, 2007 - Eurekster, Inc., a pioneer and leader in social search technologies, today announced the appointment of Britta Meyer as vice president of marketing and Blair Cassidy as vice president of engineering. Britta is based in Eurekster's San Francisco headquarters while Blair is based in New Zealand.
Britta leads marketing and customer relations activities aimed at rapidly accelerating swicki adoption and championing the customer experience. Britta brings extensive experience in developing successful customer acquisition, usage and retention programs through her prior work leading these programs with Topica Inc., Commerce One, ineed.com, Computer Consultants International, the San Francisco Chamber of Commerce, and Schluetersche Publishing in Germany.
"We've added Britta and Blair to the Eurekster team to continue our goal of empowering communities to take control of their search experience and results. They are charged with accelerating global customer and search traffic growth," said Steven E. Marder, CEO and co-founder of Eurekster. "These additions round out our management team as we expand our marketing efforts and continue the innovation that we are known for."
Blair oversees engineering related operations, providing a scalable infrastructure to accommodate Eurekster's strong growth. Blair has extensive experience leading high performing technical teams, focusing on the design, implementation and usage of highly scalable IT systems including work with PA Consulting Group, NBCi, WRONZ and The University of Shiga Prefecture in Japan.
About Eurekster, Inc.
Eurekster, Inc. (www.eurekster.com) is a pioneer and leader in social search technologies. Its custom search portal and widget ("swicki") harness the knowledge, passion and behavior of online communities to improve the search experience, while creating online assets for web publishers and infopreneurs. Users can build and customize their search portal on any topic, and share and distribute the social search widget to grow a community of interested users. With every search, the swicki becomes more relevant and meaningful to the user community, and more valuable to the swicki builder. To date, more than 90,000 swickis have been created by over 20,000 swicki builders in over 15 countries. Founded in 2004, Eurekster, Inc. is a venture-backed, privately held company headquartered in San Francisco, California with its research and development group based in Christchurch, New Zealand.
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